AIA Singapore has launched a dedicated wealth center aimed at serving high-net-worth (HNW) individuals and families, in response to the projected surge in Asia's affluent population. With Asia's affluent population expected to grow by 61 percent to reach 28.2 million individuals by 2026, compared to 17.5 million in 2021, AIA Singapore's wealth strategy is a strategic response to this significant increase.
The AIA Wealth Centre serves as a one-stop hub offering comprehensive wealth management services. Clients have access to experts in specialized areas such as legal, tax, and trusts, ensuring that they can achieve their personal financial goals and well-being aspirations within a holistic framework. This multi-disciplinary approach goes beyond traditional wealth preservation and accumulation consultation, offering clients access to a specialized panel of experts in areas such as legal, tax, and trusts.
AIA Singapore's investment in the Wealth Centre demonstrates the insurer's commitment to providing tailored solutions and unparalleled experiences to its clients within an exclusive space. This commitment to exclusivity reflects AIA Singapore's deep understanding of the needs and aspirations of its affluent and HNW clients.
The strategic focus of the Wealth Centre is to attract wealth across the region to Singapore, while also bolstering the country’s position as a premier financial center for discerning investors.
This launch marks an exciting milestone in the history and legacy of AIA Singapore, furthering the unique AIA "Wealthbeing" proposition. This proposition provides holistic wealth solutions that seamlessly blend wealth creation and well-being, empowering clients to live healthier, longer, and better lives. It reflects the growing need of wealthy individuals and families for a more holistic approach towards wealth management, with an increased focus on legacy and well-being.